BEYOND / student work
Beyond is a modern pet brand offering food, toys, and accessories that are healthy, non-toxic, and fun. The goal was to create a brand that represented its unique selling point through its personality. Through our group collaboration, we accomplished this by designing a brand that was colorful, playful, modern, and young. We made sure there was a strong consistency through out the overal application of the brand on its different products.
::: healthy, thorough, light-hearted